Targeted Communication Strategy

Infacoma Athens 2019 will implement a dynamic action plan which will include above and below the line marketing activities such as:



  • TV
  • Radio
  • Printed Advertising
  • Special Press



Outdoor Advertising

  • Promotional banners & Posters

Web & Social

  • Web Banners
  • Google AdWords
  • Facebook
  • Instagram
  • YouTube
  • Email Marketing



Below The Line Actions

  • Direct marketing actions towards targeted groups
  • Targeted social media campaigns
  • Invitations
  • Targeted communication sponsors


Two of the greatest exhibitions are joining forces….

Tif –Helexpo has great experience and know-how in organizing important trade fairs with significant demands both part of the event and in the satisfaction of a huge number of visitors. This creates the necessary conditions for taking advantage of its national and international interconnections through its network of associates.

The Be Best exhibition company organizes some of the biggest fairs in the Greek market with well-established reliability, effectiveness and absolute success for 16 years.