PROMOTION
 
Two of the greatest exhibition actors are joining together...
Tif-Helexpo has great experience and the know-how of organizing trade fairs of such importance.
 
This creates the appropriate conditions of taking advantage its national and international connection through its partners’ network.
Be-Best organizes with absolute success some of the biggest fairs in the greek market with confirmed reliability and effectiveness.
 
 
Targeted Communication Strategy
 
Infacoma Athens 2017 will apply a dynamic action plan which will include all above and below the line marketing activities such as:
 
  • TV, radio, on line communication (direct web advertisement, google etc..),
  • Press office / digital pr,
  • social media strategy (32.000 helexpo facebook members),
  • Advertisements in magazines of special interest and newspapers,
  • Newsletters to HELEXPO’s and Be-Best’s valid and targeted data base,
  • Sponsor’s marketing strategy.